Market Share Analyzer

Market Share Analyzer

Pharmaceutical commercial teams need to understand how their products perform against competitors in real-time, but market share data from IQVIA, Symphony Health, or similar sources often sits in disconnected reports that take hours to interpret.

Weekly Monday analysis: Runs after IQVIA/Symphony data refresh, delivering reports before commercial team meetings
Share threshold alert: Triggers when share drops more than 2 points
National share summary with current share, change vs. prior period, and 12-month trend
Territory share map showing geographic variation in share performance

Market Share Analysis

Weekly IQVIA data • Therapeutic Area X

24.8%
Market Share
24.8%
Share Change
+1.2ptsvs prior month
TRx Volume
847K
NRx Trend
+8%
Competitive Position
Competitor A32.1% (-0.8pts)
Competitor B18.4% (+0.2pts)
Generic24.7% (-0.6pts)
Key Drivers
Specialist growthPCP opportunityRegional focus

Built for sales teams
who demand accuracy

Pharmaceutical commercial teams need to understand how their products perform against competitors in real-time, but market share data from IQVIA, Symphony Health, or similar sources often sits in disconnected reports that take hours to interpret.

Commercial Directors tracking portfolio performance against competitors

Strategic oversight & escalation

Brand Managers monitoring product

level market share trends

Regional Sales Directors understanding geographic share variations

Strategic oversight & escalation

Market Access Teams correlating formulary changes to share shifts

From alert to action in minutes

The objective of this agent is to identify share movements and competitive dynamics early.

Step 1

The Trigger

You define when the agent should activate. When conditions are met, it starts working automatically.

  • Weekly Monday analysis: Runs after IQVIA/Symphony data refresh, delivering reports before commercial team meetings
  • Share threshold alert: Triggers when share drops more than 2 points in any territory
  • Competitive launch response: Activates when new competitor products appear in prescription data
Step 2

360° View

The agent opens a tailored dashboard consolidating data from all your systems.

  • National share summary with current share, change vs. prior period, and 12-month trend
  • Territory share map showing geographic variation in share performance
  • Competitor comparison ranking products by share with change indicators
Step 3

Automated Analysis

The agent follows a structured analysis flow, combining checks with exploratory reasoning.

  • Share trend calculation: Computes rolling share metrics by period, territory, and segment
  • Competitive impact assessment: Identifies which competitors gained when you lost, and vice versa
  • Geographic pattern detection: Flags territories with share trends diverging from national average
Step 4

Actionable Output

After analysis, the agent creates a human-friendly report with everything your team needs.

  • Executive summary: One-paragraph overview of share position and key changes
  • Share scorecard: Current share, change vs. prior periods, and trend direction
  • Territory alerts: Specific geographies with significant share movements
Step 5

Delivery

Reports are sent automatically via email or accessed directly in Veezoo.

Key benefits for sales teams

Concrete, measurable value for your team from day one

Fast Action

Faster competitive response

Before: 2-3 weeks to compile and interpret IQVIA reports. Now: automated weekly analysis delivered Monday morning.

Lower Loss

Earlier share erosion detection

Catch territorial share losses after 2-3 weeks of data, not after a full quarter of decline.

More Share

Quantified competitive impact

Move from "we're losing share" to "Competitor X took 1.4 points in the Midwest specialist segment."

Up and runningin production in weeks

To deploy this Agent, you connect Veezoo to your existing Data Warehouse, typically containing data from:

IQVIA/Symphony Health data: TRx, NRx, market share by geography and prescriber
CRM system (e.g., Veeva): Rep activity, call data, sample drops
Formulary data: PBM/payer coverage status by product
Territory master: Geographic hierarchy and alignment
Territory
Competitor
IQVIA Data
Product
Market Share
Trend

Ready to explore Market Share Analyzer?

Fully customizable to your workflows, data sources, and business requirements.

Typical initial implementation in weeks, not months.